Thanks to Instagram, it’s universal knowledge that makeup techniques have transformative powers. From contouring to highlighting, today’s makeup trends not only enhance your natural beauty, they can change your facial structure altogether. High cheekbones, flawless skin, full eyebrows and wider eyes are all attainable with just a sweep of a makeup artist’s brush.
Whether transforming themselves into a dead ringer for a TV character or contouring a client’s face past recognition, makeup artists turn to social media to share their expertise with the world. We combed through thousands of pictures to find the 50 most amazing makeup transformations on Instagram. Click through to see all the photos.