Advertisers are always pushing the envelope in order to be shocking enough to sell their products. This commercial seems like a skit from the Chapelle Show…”When Keepin’ It Real Goes Wrong.” In this 60-second commercial developed by African American rapper Tyler, The Creator, a battered white woman on crutches is urged by an officer to identify a suspect out of a lineup of black men played by members of his music group Odd Future. A goat is included in the lineup.
Amidst outrage over the controversial spot, PepsiCo hassed pulled the online ad for Mountain Dew that was criticized for portraying racial stereotypes and making light of violence toward women.
This commercial has been called by some ““arguably the most racist commercial in history.”